Marketing a management / Heribert Meffert ; [odp. red. Alena Hůlová ; z něm. orig. přel. Gustav Tomek, Věra Vávrová]

By: Meffert, Heribert [Autor]Contributor(s): Tomek, Gustav [trl] | Vávrová, Věra [trl] | Hůlová, Alena [red]Material type: TextTextLanguage: 00-čeština Original language: 03-němčina Publication details: Praha : Grada, 1996 Edition: 1. vydDescription: 551 s., rejstřISBN: 80-7169-329-4 :Subject(s): marketing management strategie ekonomika trh podniky literatura
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Naučná pro dospělé 658 (Browse shelf(Opens below)) Available 420950123789

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